Gen Z Women Are the Quickest Growing Group of Cannabis Consumers
Veriheal
AUGUST 11, 2021
The news outlet used data from Headset to explain that Gen Z women who purchased cannabis grew by 151%, with the Gen Z men sitting at a 118% increase in legal purchases. According to the Headset data, flower purchases dominate in both genders but women tend to navigate towards pre-rolled joints, edibles, and beverages more than men.
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