Advertising free NON-cannabis products no longer prohibited: The final emergency regulations clarify promotional activities, such as giveaways and buy-one-get-one (BOGO) offers. The restrictions apply to cannabis goods and cannabis accessories only, and no longer to non-cannabis products. (Section 15040).
Branded Merch: DCC-approval is no longer required, but all branded merch must include license number: The approval process for branded merch has been removed entirely. In its place – Starting in 2022, all branded merchandise must include a visible license number. (Section 15041.1).
Retailers can sell ANY licensee’s branded merchandise. Another smart, logical change. Can you say “woot!”? (Section 15407).
Don’t forget, if a rule does not appear in the Approved Emergency Regs, that does not mean it’s not still a rule. Check the updated Code of Regulations for updates made after September 30, 2021.
As always, we’re here to help with specific questions.
Happy October!
-CH LLP Team